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member since 1974

Crandall Associates, Inc
Recruiting Direct Marketers for more than 30 years

Discuss Salary When Asked

A Sample Resume Format

When To Leave Your Job

Listen Carefully During An Interview

The Myth of the One-Page Resume

Don't Get Trapped In the Wrong Job

To everything there is a season . . . and a time to change . . . your job.

But When is that time?

 There are, fundamentally, three factors to consider when evaluating a change in your job:

1. You are learning nothing new and are just repeating the same experience over and over again.

2. There is little or no possibility of moving up in the organization.

3. You are not getting paid equitably.

If every day runs into the next, broken up only by weekends. If you are constantly working with the same projects, and you are just filling in the blanks with statistics, lacking the need for creative ideas, perhaps it is time to move on to amore challenging position.

While we can't expect every day to be filled with brilliant concepts which will revolutionize the industry, we must always seek a fresh approach because this is a field where relationships with our target markets are our bread and butter and our customers expect, no, demand fresh ideas and new thinking.

The same way a personal relationship requires effort, creativity and "riding out some waves", Direct Marketing requires the to be next new idea and challenge faced with a fresh, exciting outlook.

Do you want to sit in your boss's chair at your present company?

Think about the people on the next professional level above you. Do you respect them? Do you aspire to sit in their position in your present company?

 In order to succeed at your current position, there is not other answer to this question but a resounding "Yes".

In other words, do you see your current position as a training camp for your next move within your company?

• You must be prepared to go to the next level when the call comes.

• You must want to go there, full steam ahead.

If you are not willing and prepared to do this, you belong at another organization.

On the other hand, what if the call to step up the plate never comes?

You are working hard, putting in the time and effort, and yet, someone else gets promoted over you.

The next time an opening occurs, there is a strong likelihood you will be overlooked again. You must realize your professional growth at your current company will be limited.

Direct Marketing and Telemarketing focus on trends. If the trend in your organization are being spearheaded by others, perhaps you should rethink your position within the company.

When you fantasize about your dream position does this dream resemble your present position with your present employer?

• Is the management structure one you feel comfortable with?

• Are the steps to your dream clearly defined in your organization?

To be satisfied, your dream must be based on reality and the foundation must be found within your present company. If it just isn't there for you, there are plenty of companies where you can build that foundation.

Boredom is dangerous and detrimental to any career. It breeds mediocrity.

Boredom will influence and even overshadow your best marketing efforts. It is also dangerous to your whole organization. Work may get sloppy, decisions not made with care, strategy is planned half heatedly. You may find you have lost touch with your market. This is a clear signal to look elsewhere for new professional challenges to revitalize your career.

Is your present position secure . . . is your company stable?

One final area to consider is the stability of your company.
Mergers, acquisitions, and downsizing are all part of the corporate world we live in.
Gone are the days of retiring from the company where you started out of school.
You must always have your next step planned, or your will be out of step.

© Copyright Crandall Associates, Inc., 2007. All Rights Reserved.