Our Involvement

We feel that the best executive recruiters are active industry participants. That keeps
our name front and center in the direct and digital marketing community, and our finger
on the pulse of emerging trends and the best talent.

Crandall President Wendy Weber is passionate about direct and digital marketing, and
has been involved in many industry groups and associations, including:

  • 2017 Social Media Association of Long Island Member
  • 2017 Direct Marketing Association (DMA) Member
  • 2017 Direct Marketing Fundraisers Association Member
  • 2016 NEDMA Foundation Scholarship recruiting
  • 2013 Board Member of the Social Media Association of Long Island
  • 2013 NY American Marketing Association Hall of Fame committee
  • Inducted into the 2011 Hall of Fame, Direct Marketing Association of Long Island
  • Selected as one of Target Marketing Magazine’s Top 100 Most Influential Direct Marketers
  • Past Board Member of the Fulfillment Manager’s Association
  • Past Board Member of FIT’s Direct Marketing Advisory Board
  • 2 year Board Member of the Direct Marketing Association of Long Island
  • Speaker at DM Days NY
  • Speaker at Rocky Mountain DMA
  • Speaker at Long Island DMA
  • Speaker at Direct Marketing Fundraising Association
  • Speaker at Direct Marketing Educational Foundation (now Marketing EDGE)

What we’re reading

The New Marketing Analytics

David Dirks, Analytics Professional Extraordinaire and friend of Crandall Associates, has published a clear, common sense guide for implementing an effective data analytics strategy. He and co-author Frank Koechlein have written a "must read" publication that demonstrates how marketing success can be measured in direct proportion to the ability to successfully analyze both traditional and big data.

Industry Events

Industry Events

HVDMA April 2017 Luncheon: Channel Surfing Roundtables at Tamarack Country Club in Greenwich CT