Ecommerce brands going towards brick & mortar
Great piece by Ilyse Liffreing of Digiday on a trend that nobody expected….online brands are opening brick and mortar stores at an increasing rate. “These efforts may seem counterintuitive. After all, it seems like every day a Fortune 500 company, a Macy’s or a JCPenney, for instance, announces they are closing another set of stores
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Dog Days of Summer?
If there is any pattern to hiring trends, I can’t seem to identify it. We are so busy recruiting direct and digital marketers for our clients that I’m not even experiencing the weather, as I have been at my desk recruiting into the night lately. It is a gift to be so busy, so
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Meeting of NYC Digital Marketing Professionals July Meetup
Tonight I attended my first meeting of the “NYC Digital Marketing Professionals Meetup”. I’m not sure what I was expecting, but this wasn’t it. Which is not to say it wasn’t interesting. Three start-ups presented their companies: Canvs, an “interactive guide for the best street art experience in your community”. Then Iuncta, “an optimized and
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Presentation at NYC General Assembly: Talk Data to Me
Professional development used to mean attending a mid-day “formal presentation” at The Yale Club. A speaker would bring a presentation that would last an hour or more. Nowadays the trend is towards evening meetings, with 2 or 3 presenters speaking for only 10-20 minutes each, followed by some Q & A. Last night I attended a
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Surprising observation on Trends regarding Remote Working
Not a day goes by that I do not hear from a candidate who will not consider relocation, but is enthusiastic about a “work from home” position. In a world in which so much can be accomplished over the phone, and through email…why not? I’ll tell you why not: Because although it may make all
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Against Job Interviews
Fascinating piece in the New York Times this weekend, titled “Against Job Interviews“. The problem, according to author Jason Dana, is that employers like to use free-form, unstructured interviews in an attempt to “get to know” a job candidate. But interviewers typically form strong but unwarranted impressions about interviewees, often revealing more about themselves than
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Turning Social Analytics into Intelligence – great presentation by Chris Ee of The Marketing Arm
This morning I attended a seminar organized by the Social Media Association of Long Island. The speaker was the lead Digital & Social Analyst of The Marketing Arm (div of Omnicom). One could imagine a presentation given by an Analyst might be pretty dry. But today’s presentation by Chris Ee was both informative and entertaining! As
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Do you feel like someone is watching your every move at work? You are probably not overly paranoid.
According to the American Management Association, nearly 80 percent of major companies now monitor employees’ use of email, internet or phone: click here for ABC News piece. According to the article, written by Romy Ribitzky: o The figure represents a sharp rise from 1997 when only 35% of companies kept tabs on their workers. o
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Fun at Work? Lack of Job Satisfaction is said to hurt us emotionally and financially
Interesting piece in the New York Times… “Two out of three working Americans do not feel engaged at work, according to a Gallup survey. And many of these people spend more of their waking time working than doing anything else.” This is such a shame…and so unnecessary. I cannot speak for all industries, but there
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Welcoming your new Employee
You have interviewed, courted and hired your new employee. They arrive for their first day on the job…excited, perhaps nervous…and possibly still being pursued by other organizations & recruiters. I call this the “honeymoon phase”. Because this new relationship is a different type of marriage. Your new hire will actually spend more time working for
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